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Marketing Resources for Grain and Forage Producers

Information = Better Decisions = Profit = Family Farms

Note: this is a long page. PDF version.

1. Penn State Cooperative Extension has these:
  County extension agents know the many crop production aspects that affect the marketability of
  bullet point grains and forages. Call your county office (next page) and ask about newsletters, grower meetings, satellite broadcasts that cover marketing issues.
  Some county extension agents have developed free marketing materials useful to crop producers.
From Lehigh County, order:
  bullet point Price and Basis Trends graphs and tables on the weekly averages for corn, soybeans and wheat in southeast Pennsylvania.
  bullet point Contract Tracker to follow a futures or option.
  bullet point Grain Calendar, Contract Specifications and Official Grades handout.
  bullet point Southeast Pennsylvania Forage Directory.
  From Schuylkill County, obtain these:
  bullet point Understanding Grain Shrink, an article on moisture losses in drying and handling grain, which affect the true net price of grain sold. A shrink calculator computer spreadsheet program is available.
  bullet point Grain Storage Costs, a discussion of actual costs in drying and storing grain. A cost calculator computer program can figure break-even prices
  County agents are backed by state extension specialists in agronomy, ag economics and ag engineering who distribute publications and give presentations that touch on marketing. Here are bulletins available at county extension offices:
  bullet point Forage Quality in Perspective (Agronomy Facts 30).
  bullet point Forage Quality Testing (Agronomy Facts 44).
  bullet point Forage Moisture Determination (NRAES 59, $6).
  bullet point Pennsylvania Forage Handbook (with a section entitled Buying and Selling Alfalfa Hay, $28).
  bullet point The Agronomy Guide (with production budgets to help estimate break-even prices of crops, $7).   http://agguide.agronomy.psu.edu/
  bullet point Farm Management Reports newsletter.
  bullet point Enterprise Budgets for grain and hay crops to help estimate costs and returns.
  bullet point Calculations Used in Storing and Drying Corn.
  resource bullet point PENpages is a free information network for anyone with a computer and modem. Producers will find the weekly national grain market review, Pennsylvania grain and hay market prices, and articles from extension specialists. Start with the PENpages User Guide from your county office.

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2. Cooperative extension in other states offer notable marketing publications and resources:
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Maryland Grain Marketing Notebook is a set of 15 fact sheets on grain marketing plans, futures and options, basis, storage decisions, and a glossary. Cost is $8. Make a check payable to The University of Maryland and send the order to the Department of Agricultural Economics, 2200 Symons Hall, University of Maryland, College Park, MD 20742.

Maryland extension also has a marketing fact sheet series, free from Lehigh County Extension Office:

  • Maryland Grain Basis Tables 1989-94: Southern Pennsylvania (series 94-01).
  • A Guide to the Mechanics of Futures Trading: Brokers, Margins and Trading (series 94-02).
bullet point Marketing Guide for Delaware Grain Producers is a free, 30-page booklet covering the marketing plan, futures and options, basis, storage decisions, and historic Delaware basis. Obtain a copy from Delaware Cooperative Extension Farm Economics Department, 230 Townsend Hall, University of Delaware, Newark, DE 19717, phone 301-831-2511.
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Meeting the Competition is a fact sheet series from the University of Illinois Cooperative Extension Service. It's available free from the Lehigh County Extension Office. Titles include:

  • Managing Corn for Grain Quality.
  • Questions and Answers on Grain Quality.
  • Reducing Breakage and Fines in Shelled Corn.
  • Reducing Breakage and Fines in Soybeans.
  • Understanding and Managing Stored Grain
  • Losses Caused by Fungi and Insects.
  • Determinants of Exports
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Grades, Standards and Types of Damage is a fact sheet series from the Texas Agricultural Extension Service. Using photos and descriptions, these guides help grain producers and buyers identify and solve quality problems. Cost is $3 each. Order with a check payable to the Texas Agricultural Extension Service, and send to Extension Distribution and Supply, Attention Mollie Byrd, P.O. Box 1209 Bryan, TX 77806. The titles are:

  • Corn: Grades, Standards and Damage (B-5091).
  • Wheat: Grades, Standards and Damage (B-5092).
  • Sorghum: Grades, Standards and Damage (B-5090)
bullet point Agricultural Marketing and Entrepreneurship is an extension course geared for grain farmers seeking depth on futures, pricing and protection, economics of storage, and government and world trade effects. The $350 course fee covers video tapes (3 hours) and a textbook. Contact the University of Nebraska, Institute of Ag and Natural Resources, Ag Communications Building, PO Box 830918, Lincoln, NE 68583, phone (800) 755-7765.

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3. Pennsylvania Department of Agriculture has several marketing resources for grain and forage producers.
The Bureau of Market Development (main phone is (717) 787-4210) offers producers:
bullet point Assistance in developing and serving export markets through the International Trade Division, phone (717) 783-3181.
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Price reporting by the PA Market News Service, every Monday on cash and futures quotes for grain and auction prices for hay and straw by region. The reports are available three ways:

  1. PENpages computer network (see page 1), with the complete grain and hay prices and volumes.
  2. Recorded market news phone line, with brief grain and hay prices and volumes, after the livestock prices, phone (717) 787-6006.
  3. Lancaster Farming, Section
Bureau of Ride & Measurement Standards (phone: 717-787-9089), has charge of approval of
bullet point commercial grain moisture meters and testing procedures by buyers. The bureau offers a list of approved commercial meters. They do not test or approve private moisture meters.
  Pennsylvania Agricultural Statistics Service
  bullet point develops periodic summaries of hay and grain crop conditions, stocks and prices, available on PENpages or by free subscription, phone 717-787-9089.

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4. US Department of Agriculture resources are:
  Federal Grain Inspection Service (FGIS), which offers:
  bullet point FGIS Table of Contents of Directives and Hand books (publications list) or Official United States Standards for Grain, (see Lehigh County handout, page 1). They're free from APHIS, MSD- HSB, PDMS, Room 1A28, 4700 River Road, Riverdale, MD 20737, phone (301) 734-5523.
  bullet point Practical Procedures for Grain Handlers, free from FGIS, USDA, PO Box 96454, Washington, DC 20090-6454, phone (202) 720-0252.
  bullet point Find regulations on FGIS, grain grades, and exportation at any county law library, in the Code of Federal Regulations Title 7, Parts 700-899.
  Economic Research Service, with:
  bullet point Agricultural Outlook, a monthly look at trade and general commodity trends. Subscribe for $42 a year by calling (703) 834-0125.
  bullet point Situation and outlook reports on grain and hay markets, from the AutoFAX System. From a fax machine, call (202) 219-1107 and start by ordering, by voice mail, the ERS document ID code page.
  Ag Marketing Service's Federal Market News
  bullet point Service, with market reports from US grain and hay trading centers, available on PENpages, on satellite services, or in Lancaster Farming.

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5. The Chicago Board of Trade (CBOT) is an exchange for futures and options for corn, soybeans, wheat, and oats. These contracts offer producers ways to protect prices or benefit from rallies in hedging and speculative strategies. The CBOT address is 141 West Jackson Boulevard, Chicago, IL 60604, phone (800) THE-CBOT.

  bullet point Call CBOT's Midas Touch System, a 24-hour voice access line to current futures and options and summaries for corn, soy and wheat markets. Start by getting the free instructions from the CBOT Market Information Department, phone (312) 435-3633. Then call the Midas Touch System with the code numbers, phone (312) 939-2268.
 

Obtain the free publications by getting the Publications Catalog, available from the Publications Department, phone (800) THE-CBOT. Or simply mail a list of the titles and numbers to the department at the address above, or fax it to (312) 341-3168.

  • Corn Futures and Options (13 p., EM 11-5).
  • Soybean Futures and Options (13 p., EM 11-6).
  • Wheat Futures and Options (13 p., EM 11-4).
  • Oat Futures (9 p., EM 12-1).
  • Handbook Series on Agricultural Markets (10 booklets on futures spreads and weather factors).
  • Options on Ag Futures Course (44 p., EM 11-3).
  • Do's & Don'ts of Futures Trading (broch., EM 41-2).
  • Introduction to Agricultural Hedging and Introduction Workbook (32 p., EM 13-1, 13-2).
  • Understanding Basis (43 p., EM 12-4).
  • Marketing Clubs, A Hands-On Approach to Marketing (13 p., EM 11-10).
  • Offering Farmers Cash Contracts (23 p., EM 11-8)
  bullet point Cost items include a software tutorial (IBM based) on ag options, historical data, books and study kits. Order through the Publications Catalog above.
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Borrow these VHS video tapes at no cost:

  • Fundamentals of Futures (50 min., EM 46-2).
  • Taking Control of Your Future (20 min., EM 12-1).
  • Alternative Uses for Ag Options (18 min., EM 11-9).
  bullet point Attend a free, two day seminar entitled From the Field to the Floor, offered at the Board of Trade for farmers, traders and agents. It covers risk management and ag options and includes presentations by traders and views of the trading floor. Get a program brochure by calling the Market and Product Development Department, phone (312) 341-3194.
  bullet point Free seminars are being offered in the Midwest on a new trading instrument entitled Iowa Corn Yield Insurance Futures and Options. These are quantity-based contracts, to start trading on June 2, 1995. Learn more from the seminar office above.
  bullet point The MidAmerica Commodity Exchange is an affiliated center for smaller-scale traders. Call the above phone number for brochures such as MidAm Ag Futures & Options or Contract Specifications.

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6. Commodity organizations and other grain exchanges have a role in improving the market opportunities for producers. Here are several:
  bullet point American Forage and Grassland Council, PO Box 94, Georgetown, TX 78267, phone (800) 944-2342. Notable: Hay & Forage Grower magazine, conference (see Pa. F&GC below).
  bullet point American Soybean Association, 540 Maryville Centre Drive, PO Box H19200, St. Louis, MO 63141, phone (314) 576-1770. Notable: Soybean Digest magazine, Soybean Update, conference.
  bullet point Certified Alfalfa Seed Council, PO Box 1017, Davis, CA 95617, phone (916) 752-0572. Notable: Fact sheets such as Buying and Selling Alfalfa Hay or Alfalfa Hay Quality, conference.
  bullet point Kansas City Board of Trade (KCBOT), 4800 Main Street, Suite 303, Kansas City, MO 64112, phone (816) 753-7500. Notable: Exchange for hard red wheat, daily market report recording, phone (800) 821-4444; educational brochures.
  bullet point Minneapolis Grain Exchange (MGE), 130 Grain Exchange Building, 400 South Fourth Street, Minneapolis, MN 55415, phone (612) 338-4212. Notable: Exchange for winter wheat; daily market report recording, phone (612) 338-4212.
  bullet point National Association of Wheat Growers, 415 Second Street NE, Suite 300, Washington, DC 20002, phone (202) 547-7800. Notable: Member newsletter, Wheat Facts, Wheat Grower magazine.
  bullet point National Corn Growers Association (NCGA), 1000 Executive Parkway, Suite 105, St. Louis, MO 63141-6397, phone (314) 275-9915. Notable: Member newsletter, convention, corn utilization conference, World of Corn flyer, brochures.
  bullet point National Futures Association, 200 West Madison Street, Suite 1600, Chicago, IL 60606-3447, phone (800) 621-3570. Notable: Reference checks for commodity broker or firm; free publications such as Glossary of Futures Terms and Buying Options on Futures Contracts.
  bullet point National Hay Association, 102 Treasure Island Causeway, Suite 201, St. Petersburg, FL 33706, phone (813) 367-9702. Notable: Member newsletter, yearbook, conference.
  bullet point Pennsylvania Forage and Grassland Council, c/o Richard Hahn, Milton Hershey School Land Management, PO Box 830, Hershey, PA 17033-0830, phone (717) 534-3507. Notable: AFGC affiliate, conference, newsletter, directory.
  bullet point Pennsylvania Master Corn Growers Association, c/o Curt Rakestraw, PO Box 28, Montoursville, PA 17754, phone (717) 433-3253. Notable: NCGA affiliate, conference, newsletter.
  bullet point United Soybean Board, 16305 Swingley Ridge Drive, Suite 110, Chesterfield, MO 63017. Notable: Check off coordinator, newsletter.

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7. Daily price quotes and advice are available in many forms and at costs, from private sources, in person, print or electronic media. Here are several choices:
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Newspapers such as Lancaster Farming and The Wall Street Journal are well known, as are their limitations for current information. LF is weekly; WSJ and other general circulation newspapers run a condensed daily report of commodity quotes.

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Satellite units for home reception provide near-time quotes on futures and options of all ag and other commodities. Trend charts, weather maps, market news, and outlooks are shown, as are local Pennsylvania prices for many ag commodities. These services have an initial charge and a monthly fee:

  • Data Transmission Network (DTN), Embassy Plaza Building, 9110 West Dodge Road, Suite 200, Omaha, NE 68114, phone (800) 485- 4000.
  • FarmDayta, from Broadcast Partners, 11275 Aurora Avenue, Des Moines, IA 50322, phone (515) 221-2000.
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Advice on how to respond to the grain market ranges from the columnist in a farm magazine to the licensed, full service broker. Besides the ag economists in the farm media, other free market outlooks come from speakers at grower meetings or on satellite screens. Full service futures commission merchants guide a client in a carrying out a custom marketing plan, provide in-house data and interpretation, and execute the client's trades. Discount futures commission merchants simply execute trades as instructed. Consultants offer the advice and planning, but don't execute market orders. To understand the choices, consider obtaining:

  • A Guide to the Mechanics of Futures Trading (see page 3 under Maryland extension).
  • Investor's Bill of Rights (see page 6, from the National Futures Association).
  bullet point Internet, the international computer bulletin board network, is increasingly used for market reporting and education by extension specialists at land grant universities, USDA's Economic Research Service, and farmers, ag associations and trade analysists. Learn how to use Internet from a personal computer in publications and local seminars.

John Berry, Agricultural Marketing Agent
Penn State Cooperative Extension

Contact Info for PA Cooperative Extension Offices:

Lehigh County Cooperative Extension
4184 Dorney Park Road
Allentown PA 18104
Phone: 610-391-9840
Fax: 610-391-0683

Schuylkill County Cooperative Extension
1202 Ag Center Drive
Pottsville, PA 17901
Phone:570-622-4225
Fax: 570-622-4481
Cooperative Extension Offices In PA  

Related Links:

 

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